The Truth About Electronic Marketing

If you self publish an online newsletter in an IBM software driven format, also create an issue that is in a straight ascii format. This can be accomplished with a simple text editor or word processor. This will cover all the bases and allow additional computer platforms such as Macintosh, Amiga or Unix to read it.

Direct Response Techniques Do Not Work!

I must keep emphasizing that you must provide solid information. This form of marketing can not be approached using direct response marketing techniques. It won t work! I warn you to be careful if your following the advice of those who have a direct response marketing mind set. You need to listen to those who use verifiable eMail marketing and know how to operate a computer. Such as myself.

Self Publishing an E-zine is a Lucrative Business

More and more people are jumping on the E-zine self publishing band wagon. Anyone can get an autoresponder and compile their own newsletters and e-courses to their subscribers at the cost of pennies.

It is no surprise that E-zines are the choice of medium for list building and selling ad spaces. However, there are a lot of mistakes made by newbies. Mistakes such as unsolicited e-mailing and not focusing on their core business are common mistakes committed daily. These must be addressed so that the profits are not wasted. Therefore, I have written this guide on how to overcome these common mistakes.

Gary Zeld – SMO Master
eMail: informationalley@gmail.com
708-401-4901
Fax: 928-396-9146
Skype: garyzeld
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